Don't Call It a Comeback! Liberal Radio Thrives in Ratings

Published on October 19, 2004 By blogic In Politics

The popularity of Air America Radio reveals the true strength of the Left.

From the New York Post:

October 19, 2004 -- CRITICS said it wouldn't happen — but all-lib eral WLIB is seriously challenging talk-radio rivals WABC and WOR.

According to Arbitron ratings released yesterday, WLIB thrashed WOR and nipped at the heels of top-dog WABC among the 25- to 54-year-old listeners advertisers chase.

During midday, when both stations roll out their top guns — WABC's Rush Limbaugh vs. Air America's Al Franken — WABC is ranked 15th in listeners 25-54, followed closely by WLIB, which ranked 18th.

WOR trails badly, finishing 27th in midday.

The conservatives predicted embarrassing failure for Air America. Instead, its ratings are strong, and new stations are added nearly every week. Air America started with five stations; now it has 36.

Comments

Dr Guy

on Oct 19, 2004

IN the unquestionably most liberal market (well except for maybe SF), they cant even beat the conservatives? and the combined of the 2 conservative shows stomp WLIB?

Fine if you think that is sucess, but I would consider a good old fashion ass whooping is more like it. But hey, the audience will decide. But once it gets to 100 stations, I would sell. The maket will have topped out.

Dr Guy

on Oct 19, 2004

One more thing. Those 36 stations they claim? Half carry Limbaugh as well.

! What a joke!

Pete

on Oct 19, 2004

You are entirely correct. It should NOT be called a comeback. It was NEVER there in the first place.

drmiler

on Oct 19, 2004

Don't Call It a Comeback! Liberal Radio Thrives in Ratings

By: blogic
Posted: Tuesday, October 19, 2004 on The Tide Goes Out
Message Board: Politics
The popularity of Air America Radio reveals the true strength of the Left.

From the New York Post:
October 19, 2004 -- CRITICS said it wouldn't happen — but all-lib eral WLIB is seriously challenging talk-radio rivals WABC and WOR.

According to Arbitron ratings released yesterday, WLIB thrashed WOR and nipped at the heels of top-dog WABC among the 25- to 54-year-old listeners advertisers chase.

During midday, when both stations roll out their top guns — WABC's Rush Limbaugh vs. Air America's Al Franken — WABC is ranked 15th in listeners 25-54, followed closely by WLIB, which ranked 18th.

WOR trails badly, finishing 27th in midday.
The conservatives predicted embarrassing failure for Air America. Instead, its ratings are strong, and new stations are added nearly every week. Air America started with five stations; now it has 36.

You neglected to mention that in April of this year they lost their LA and Chicago stations due to non-payment. And Air America has not been recieving good revues from other radio stations.

Lee1776

on Oct 19, 2004

Since when does programing pay stations for Air time? Did I miss something in Economics 101?

Air America pays a higher rate then NPR does.

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